Drive GovTech and B2G Software Sales

with SLED Sales.

Getting your B2G software, data and insights product, or other govtech solution to market quickly is critical. But selling software and technology services to state, local, and city governments involves a complex and lengthy sales process.

Avoid common missteps and get there faster with SLED Sales!

The public sector can be slow to adopt novel technologies but government contracting success is withing your reach.

We take you through every step of the government sales process to help you sell your B2G software, data and insights product, or other govtech solution to state, city, and local government agencies.

GOVTECH STARTUPS SCALE

WITH SLED SALES.

Selling new govtech concepts requires a unique consultative approach. And displacing incumbent software and technology systems can be a drawn out, complex process.

Your SLED Sales Advisor helps you overcome those obstacles to develop SLED accounts and win SLED contracts faster. With SLED Sales, you win more state, local, and city government contracts – without taking your focus away from product development.

Go-to-Market Strategy

Every state and local jurisdiction is different. Your GTM Strategy outlines a unique approach to selling into your target metro or state.

  • Sales message creation.
  • State-level opportunity analysis.
  • Precise target identification.

Sales Meeting Coaching

Pitching the government is just different. Don’t worry though! We’ll do everything we can to ensure your meeting is a success.

  • Brand audit for B2G audience.
  • Sales presentation review.
  • B2G scenario training.

RFP and GSA Success

It’s easy to become mired in bureaucracy when engaging in a public purchasing process. We can smooth your path to government contracts.

  • RFP/RFQ research.
  • Proposal writing.
  • GSA bidding.

Additional Services

Developing SLED accounts requires more than dialing for dollars. We help you win from the tradeshow floor to the council chambers.

  • Cold call scripts.
  • Tradeshow strategy.
  • Public meeting prep.

Win SLED contracts faster

and prove your concept.

Can you afford to wait? For govtech startups, early sales are key to fundraising and ongoing viability.

We help you win meetings with stakeholders to determine product-market fit.

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THE B2G Software Sales Challenge.

Connecting technology products to government buyers is hard! As you face the state and local bureaucracy, you may ask…

  • Do I start at the state, county, or municipal level?
  • Which department oversees this function?
  • Who is my champion and how do I nurture them?
  • How do I find RFPs and streamline the process?
  • What’s the role of elected officials vs civil servants?

SLED Sales helps you navigate the bureaucracy.

GET STARTED

Govtech Sales Success

With a SLED Sales Advisor.

Our government sales consultants help govtech startups win more state and local government contracts.

CONTACT US